Абстрактный

A competency-based training mode research of applied and innovation talent education and training for m-commerce

Hu Hui

With rapid development of mobile communication technology and market in China, Mcommerce is booming and creating a strong demand for M-commerce education and training. To meet the demands, it’s necessary to study M-commerce present condition and develop novel mode of higher education and training for M-commerce. Firstly, we summarize the current situation of M-commerce in China and point out typical characteristics. Then, we propose a competency-based model to describe the relevant factors meeting M-commerce talent requirements. Finally, a training mode solution for Mcommerce education is presented, which includes training objective, curriculum design, platform framework etc